My name is Aynnie Koscso. I’m a marketer with global experience who builds integrated strategies that connect creativity with data to help brands grow, strengthen their identity, and reach the right audiences.
I focus on carrying strategy through every stage of marketing, from research and planning to execution and analysis.
My work ensures campaigns not only perform but also reinforce a brand’s credibility by staying consistent across channels and meaningful to the audiences they reach.
My goal is to create cohesive, data-informed marketing that drives both engagement and trust.
“Aynnie is consultative, proactive, and supportive. She has worn many hats across digital and brand marketing, including email marketing, website management, blog writing, developing promotional content, and campaign planning. She brings fresh ideas and critical insights to the table and gets a lot done. I’m beyond grateful for and impressed by everything she’s accomplishing for the Growth Team overall.”
- Director of Growth, ModeaMy Focus
Integrated Marketing Strategy & Execution
I lead multi-channel strategies that align creative, paid, content, lifecycle, and event-led initiatives. My focus is on turning complex goals into clear plans and measurable progress across digital and in-person touchpoints.
Content Development & Brand Storytelling
I build content programs that give brands a consistent voice — from blogs and case studies to email, social, and event-supporting content. The goal is always clarity, relevance, and trust.
Performance Analysis & Optimization
I track campaign performance across channels and translate data into action. This includes evaluating digital results and post-event engagement to refine messaging, timing, and follow-up where it makes the biggest difference.